https://www.strategicblueconsulting.com/new-blog daily 0.75 2019-10-04 https://www.strategicblueconsulting.com/home daily 1.0 2019-04-13 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555010358719-VBWMUM4GYJ68UP4OZSM8/RALewis_LitmusTest.jpg Home - A SimPLE LITMUS TEST If asked to draw out your existing marketing-to-sales strategy, could you? Yes, literally pencil to paper and drawn out in a comprehensive, executable way. If not, this is where our journey begins. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555010384087-JL6UQISU320AZ0BBMEM7/image-asset.jpeg Home - WHAT WE DO Photo by NicoElNino/iStock / Getty Images https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1571962343231-S106DRC6CZRCCIZPAOOZ/AdobeStock_289803587.jpg Home https://www.strategicblueconsulting.com/thank-you daily 0.75 2019-04-13 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555181764009-LMNJ9625KXURW0AHVDVJ/image-asset.jpeg Thank You - Thank you I look forward to catching up. https://www.strategicblueconsulting.com/what-we-do daily 0.75 2019-05-31 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1554990545388-9CHTI5IRHQQWF67KPI3I/Accountability_WhatWeDo.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555185952227-ZUW5MU9N4NACM6WZONIO/Map.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555179245286-U2HXTN1KZRR9M3AXU7KR/image-asset.jpeg What We Do - Internal Marketing Audit Depending on the scope and depth of your marketing department, we take an unbiased and thorough approach to give you a clearer picture of the success and shortcomings of your company’s existing marketing efforts. You will be delivered a detailed report on the good, the bad, and the ugly, complete with recommendations and improvements. Our goal is to make your team better. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555178820173-SWQ1KWCSYIJW5IERZKHE/image-asset.jpeg What We Do - AcCess RETainer We are not an agency and do not believe in an hourly rate model. We are selective with our clients and want to be emotionally invested in your success. Hourly models do not support this. Our monthly retainer assures C-Level expertise, experience, and collaboration. Unfettered and uninterrupted access. Always. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555180373251-HLUEQWNBKR3FWDKR7RD9/image-asset.jpeg What We Do - Accountability Retainer For those who outsource their marketing needs to various agencies, we exist as your first line of defense. Are they executing what you are paying them for? Are the numbers they report, in fact, real? Our goal is not to demoralize. Quite the opposite: let’s make them better, more productive, and ultimately, have you running leaner. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1554990392454-0GQQXAXVOEZ6XERNVI32/PerProject_WhatWeDo.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555185902409-41S6ZMCP8NNJMKIAA4ZN/Build.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555338144085-BDVD9RU7ERK80P9OP0WA/Audit_WhatWeDo.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1554990493071-SAULA0ERYA6PLHSWDV2T/Access_WhatWeDo.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555178757545-CXPEAF7ZK16NWOWOT59L/BlueStrategicChess.jpg What We Do - Strategy First We work with new and existing marketing teams to either establish or reestablish their digital foundation for growth. Far too often we see companies overeager to get their campaigns and brand out the door, resulting in a disjointed “strategy” pieced together without direction or measures of accountability. A strategy that lacks a blueprint. Here, it starts & ends with data. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1554991377607-RMC4N32W4OMPHO42TR6M/image-asset.jpeg What We Do - Per Project BASIS If you have an one-off initiative with a desired begin and end date, this engagement ensures pulling together the necessary resources and managing the project from start to finish. We collaborate with existing teams or pull in our trusted partners on an as-needed agreement. Big or small, we’ll get it across the finish line. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555186018748-GABXDX4C45R0CP6UWA16/Monitor.jpg What We Do https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555036439961-UDMBYDQB7EUJGKTT3MRA/webicon.png What We Do https://www.strategicblueconsulting.com/about daily 0.75 2019-04-15 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555179629664-2OETCFGU4OTTH52O3NR1/AboutStrategicBlue.jpg About Strategic Blue - Strategy before tactics From junior marketer to Chief Marketing Officer and everything in between, I’ve worn a variety of hats in my 15+ year marketing career. But no matter the role, I’ve witnessed and consulted around the same critical mistake time and time again: Tactics before strategy. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555177308011-BKV5XCV76VTLRI262I93/AlexLewisHeadShots-30.jpg About Strategic Blue - About Me Information at hand. Using it. Making the best decision possible. That quote comes from my favorite actor in one of my favorite comedies. So apropos for life in general and life in marketing. As marketers, our mission should be to leave behind the world of subjectivity and lay stakes in the world of objectivity. And that begins and ends with data. https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555174859588-34C28HK1Z486RZNY2UD2/image-asset.jpeg About Strategic Blue https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555176125751-RF7QC9Q69JS3L8YGZUKQ/webicon.png About Strategic Blue https://www.strategicblueconsulting.com/contact daily 0.75 2019-04-13 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555032928445-8UC8EH8PZP6J9BZMYG5W/contacticons.png Contact Strategic Blue Consulting - Get In touch Strategic Blue Consulting Group is located in Chapel Hill, North Carolina and proudly serves clients throughout the Raleigh-Durham-Chapel Hill area. Monday - Friday | 7:00am - 6:00pm Office Phone: (919)213-0551 https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555176165132-XUDJNJT0L7RCFCL8S2J1/webicon.png Contact Strategic Blue Consulting https://images.squarespace-cdn.com/content/v1/5c991b78e5f7d10491aaa457/1555017920984-HPJDK17Q6VVLOTPLBCL0/image-asset.jpeg Contact Strategic Blue Consulting https://www.strategicblueconsulting.com/home-alt-bedford daily 0.75 2025-05-08 https://images.squarespace-cdn.com/content/v1/52a74d9ae4b0253945d2aee9/1390500612440-PGQSIY8KL9F7T5VIXQLO/chambers-2.jpg Home Alt A better world Starts with a choice Contact Us https://images.squarespace-cdn.com/content/v1/52a74d9ae4b0253945d2aee9/1390500503574-5BAPXZO9U06UV61P49UO/chambers1.jpg Home Alt Sustainability Starts with you Join Us https://images.squarespace-cdn.com/content/v1/52a74d9ae4b0253945d2aee9/1390500933384-LII4SRIPHFYOUFX0UCXC/chambers-4.jpg Home Alt A better world Starts with a choice Join Us https://images.squarespace-cdn.com/content/v1/52a74d9ae4b0253945d2aee9/1390504287124-HQ8GNX1JCE22V047MSQ9/chambers-8.jpg Home Alt Preserve Nature Join Us